A collective dynamic.

Driven by a shared pass ion for sales, key account managers, category managers and sales representatives work closely to achieve sales objectives and develop the Group’s market positions. It’s work that encapsulates our collaborative spirit.

We sell 200 million products every year in nearly 150 countries.

Key Account Managers are the main points of contact for one or several large retailers. Their aim: develop business by negotiating sales objectives with the buying groups (referencing, catalogues and special offers for example) and special operations with the retailers. They also make sure new products are sent out quickly, improve the presence of ranges on shelves and prepare advertising and promotional plans.

The Category Management teams advise retailers about the product ranges and the in-store set-up of the different product categories across our brands. The goal is to strengthen our market position while optimising the retailer’s results for the category. 

In the field, the Sales Representatives hit their targets by building strong relationships with customers. They track orders, check that we’re meeting our commitments and stimulate product resale with everything from POS advertising to merchandising. At the same time, they train sales staff and department supervisors. For young graduates, it’s a great way to gain field experience.

OUR STRENGTH LIES IN OUR COMBINED TALENTS. Add your abilities to our teams for a career packed with challenge every day.

Key Account Manager, small electrical household appliances, pool of specialized retailers within the Specialist Network Sales Department.


As a Key Account Manager, I’m the sales contact between Groupe SEB and our larger retailers. It’s down to me to sustainably develop the turnover of my categories with these retailers while focusing on my margins. My job involves negotiating the product referencing, optimising our product ranges and developing commercial and promotional operations. I need to be proactive, suggesting sales initiatives, and reactive, supporting my customers in their requests and concerns. Once we agree a sales roadmap, I pass our objectives on to the Sales Director and our Sales team to relay them to the stores. Of course, if we’re to hit our targets I need to be in regular contact with our in-house teams, especially those in marketing, category management and training.

I liaise with many different people day to day and our customers present us with new challenges all the time. It’s fascinating.