Groupe SEB amongst the best minds in consumer intelligence

Groupe SEB amongst the best minds in consumer intelligence

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On Friday September 15, Groupe SEB was selected to participate in the Customer Intelligence European Summit in London and was amongst the 3 European finalists in the ‘Rookie’ category with the consumer insight tool ‘SEB & You’.

The Customer Intelligence Summit Vision Critical’ is the biggest gathering of the best minds in customer intelligence. This year, Mathilde Antras & Valérie Satre participated with SEB & You : Groupe SEB’s own in-house Insight Community tool allowing the Group to establish and create a long-term consumer community available to answer any type of questions regarding home equipment. Mathilde Antras, Market Intelligence Manager : “ It’s very fulfilling to get the international recognition for this project! Vision Critical  is seen as one of the worldwide references in terms of consumer insight communities and it’s a great achievement that SEB & You is highly valued by our peers after only a few months running. We are very proud of this success !”

For more information :   http://emea-summit.visioncritical.com/

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